Image by 20090329-carrotmob.jpg The Charleston Carrotmob logo.
Update, April 11: We're doing a video, but unitl then: Here are some pictures to tide you over.
Want to put your money where your mouth is and support local businesses that are committed to the environment?
What is a "Carrotmob" you say? It's "a method of activism that leverages consumer power to make the most socially-responsible business practices also the most profitable choices." Here in Charleston, it will be done by challenging local businesses to commit a percentage of a day's worth of sales towards energy efficiency retro-fits.
Bids will be taken and the winning business will be the one that makes the biggest commitment. The Carrotmob will then converge to reward the winning business by spending money. "It is a win-win-win scenario for the business owner, the consumer and the community at large," says Jason Cronen, Green Drinks organizer and Carrotmob leader.
And, with a high bid of 30% of their sales towards making their store more energy efficent, Queen Street Grocery will be the target of Charleston's first Carrotmob on April 11.
Congrats, Queen Street Grocery.
And the Holy City Bike Co-op will be on site with a free bike valet outside during the Carrotmob so you can easily bike down and not have to worry about where to lock up.
They're located at 133 Queen Street. The event will be from 10 a.m. to 6 p.m. with some surprises leading up to noon.