Flickr User: Michael Kappel

Broadway at the Beach will partner with Scotchman Convenience Stores to give away a $50 gas card to one lucky Broadway at the Beach visitor each day during the summer. The "Fueling Around Broadway" promotion will begin May 28 and end September 3.

The promotion is simple and tailor-made for people who are on-site visiting Broadway at the Beach. A special keyword and number will be announced and provided via several on-site marketing channels at Broadway at the Beach, as well as through promotional materials. Visitors to Broadway at the Beach will be encouraged to text the keyword to a specific phone number. When they do so, they will be entered to win a $50 gas card. Each day, one entry will be chosen at random and the winner alerted via text or phone call.

"'Fueling Around Broadway' is a way for us to show our thanks to the many visitors we have coming to Broadway at the Beach," said Sherry Leonard, marketing and specialty retail leasing for Broadway at the Beach. "Gas continues to be a hot button with our visitors, so we found this to be the perfect promotion and Scotchman Convenience Stores to be the ideal partner to help ease some of the pain at the pump."