The Great Peanut Butter and Jelly Challenge 2012 (Update: Starts today)

Update March 30th: The 3rd Annual Peanut Butter and Jelly Challenge starts today at noon and goes until 6:00 p.m.

But, don't worry if you can't make it out to Bi-Lo on Main Street in North Myrtle Beach today because the PB&J Challenge continues Saturday, March 31st from 9:00 a.m. until 3:00 p.m. So you have plenty of time to stop by and drop off a jar (or two) of peanut butter and jelly. 

If you go, make sure to tell them you hear about the event right here on TheDigitel!

First Report March 27th: North Strand Helping Hand (NSHH), in partnership with Bi-Lo, Easy 105.9 and Printing By Design will collect peanut butter and jelly during the “3rd Great Peanut Butter and Jelly Challenge.” NSHH will receive the donated peanut butter and jelly to help to stock their food pantry for one year.

“Peanut butter and jelly is a staple that every family can use,” said Margaret Owens, executive director of NSHH.  “It has a relatively long shelf life and is a staple that we like to give to adults and children.”

The collection will take place at the Bi-Lo on Main Street in North Myrtle Beach on Friday, March 30, 2012 from noon to 6 p.m. and on March 31 beginning at 9 a.m. and ending at 3 p.m.  Participants may bring unopened product to the donation center in the Bi-Lo parking lot, or they may purchase the product at the store.  

 Volunteers will be on hand to log in and weigh the donations. They will also be selling hamburgers and hot dogs with the proceeds to benefit NSHH.  Easy 105.9 will be broadcasting live at noon on March 30 and 10 a.m. on March 31.

According to a national report, one in five South Carolinians do not know where their next meal will come from.  In the previous two years, the Challenge has mounded more than 15,000 pounds of peanut butter and jelly for the food pantry at North Strand Helping Hand.

“Many of our neighbors are experiencing food insecurity, and this event helps us to help our neighbors,” said Owens.

“We're confident our listeners will rally around this great event,” said Matt Sedota, general manager of Easy 105.9.  “It's a quick, simple, and effective way to support Helping Hand, and for those of us that love a good peanut butter and jelly sandwich, it is a wonderful idea!”

 “This community is so supportive of North Strand Helping Hand, and our neighbors in need are very appreciative,” said Owens.  “We hope to see everyone at Bi-Lo this weekend.”