Turn Up The Volume

Day 195 - Low End Curve

As we approach the coming Christmas holiday, we rapidly run right into the new year almost as an afterthought. It usually feels like the wrap-up party of the holiday season. I’m taking this time between now and the day the ball drops as a time to focus on reinventing myself. I have nothing scheduled as of yet for 2011, but I plan on doing just that as soon as possible. If I’m going to keep myself sane I need to obey the voices that are not only in my head, but also coming from the people who really know and are close to me.

So, the biggest thing early on will be to increase my volume of artistic photographic work. I will begin with defined personal projects. I will also invite and include anyone who wants to join or help me on these as they will be huge learning experiences. I want to network myself to find good contacts who are photographers, make-up artists, models, designers, agents – anybody in the business that is working for the love of the art.

In order to facilitate that, I will need to hire people for my other business to lighten my own personal load as well as grow it and support its growing customer base. It’s no longer a passing thought that I will get to at some point – it is a need that must be fulfilled in 2011. I don’t need to talk about the details of that here because it isn’t within the scope of this blog, but it’s something that will help my artistic work in the long run, so it must be addressed.

Finally, I am determined to open my own creative doors to photographic assignments by the year’s end. What I mean is I want to get hired to do something really cool. I want my personal projects to be a foundation for other work – work that an art director will sit down and say, “We want to achieve this and you’re the person who can deliver it”. Once that starts to happen, I can use all of the skills I’ve acquired through my diverse lifetime of creativity and technical skill and do work that is meaningful to me (and hopefully to others as well).

That’s it in a nutshell. Now I’ve got a business plan to revise and another one to create. 2011 is going to be the best year ever!

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