"Small Business Saturday" Encourages Holiday Shoppers To Shop & Eat Small Saturday

Verde, the new salad-focused restaurant at 347 King Street, is encouraging holiday shoppers to shop and eat small this Saturday, November 26.

The new business is joining the national Small Business Saturday (SBS) movement, which has support from American Express, Federal Express, the Better Business Bureau and others. Strategically planned between Black Friday and Cyber Monday, Small Business Saturday encourages shoppers to favor the locally owned businesses that are often the soul of their communities. Now in its second year, organizers credit the effort for helping increase same day sales by 27% in 2010, over 2009.

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“At Verde, we are committed to all things green, which includes sustainable shopping,” says owner Jennifer Ferrebee. “What better way to help the local economy than to encourage people to shop small and patronize their locally owned merchants?”

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To encourage shoppers to eat local and celebrate its Grand Opening that day, Verde will offer several specially priced “Small Business Salads” for only $5 (regularly priced at $8.95). Guests can also sign up to win one of three Verde gift packs, which each include a $20 Verde certificate and Buy Local Card from Lowcountry Local First. Buy Local Cards will also be available for purchase.

Verde’s owners have recruited other local businesses to join the Small Business Saturday, including:

  • Verde (347 King St.): $5 "Small Business Salads" (and wraps) ALL DAY
  • Hampden Clothing (314 King St.): 20% off all regularly priced items
  • The Vault (307 King St.): 10% discount for locals
  • Worthwhile (268 King St.): 20% off clothing, shoes and accessories
  • Charleston Mattress (main: 10 Storehouse Row, Mom & Pop-Up Shop: 359 King St.): Free vintage wash tee with purchase of mattress if you mention this deal.  $20 value
  • Finicky Filly (303 King St.): 30% off jewelry
  • Haute Hanger (307 King St.): 10% off all items
  • Cupcake (433 King St.): Buy a dozen cupcakes and get 4 tokens to use at a later date (token good for 1 cupcake, $11 value)
  • Copper Penny and Copper Penny Shooz (311/313 King St. & Mt. Pleasant Towne Centre)- 10-70% off the entire store
  • Thera M. (346 King St.): 20% off regularly priced shoes and sweaters 

To find out the latest from businesses participating in the event, visit Small Business Saturday in Charleston Facebook event page.

In addition to driving sales to small businesses, this initiative has customer benefits, like special offers and a $25 one-time credit on shoppers’ American Express statements if a minimum of $25 is spent on the card at participating stores.

Verde, Charleston’s first salad-focused, quick service restaurant, is located at 347 King St. The menu features inventive “signature creations,” and guests can choose to “create their own” salad from over 40, fresh ingredients and 13 house-made dressings. Verde is open Monday through Saturday 11 a.m. until 9 p.m. and Sunday 11 a.m. until 5 p.m. For more information, call 843-579-2884 or visit www.eatatverde.com. Connect with Verde on Facebook at www.facebook.com/EatAtVerde.